Services & packages
From Google Maps and websites to content, reputation, and paid acquisition—Edge connects the work into one accountable growth system.
One connected growth system
Each capability strengthens discovery, trust, conversion, or retention—and every engagement begins with the current binding constraint.
Win the searches that happen right before a customer calls, visits, or books.
Edge connects Google Business Profile optimization, local-market research, on-page relevance, listing accuracy, and review systems into one measurable local visibility program.Built for local service businesses that need more than a pretty homepage—clear service pages, stronger trust, fast mobile action, and an SEO-ready foundation from $699.
Your website should do more than look professional. Edge builds fast, mobile-first websites around the services people want, the proof they need, and the clearest next step to become a customer.Build a useful local presence—not filler created to hit a posting quota.
Editorial strategy, social publishing, Google updates, and reusable brand systems create fresh evidence that the business is active, relevant, and trusted.Capture demand now while organic authority compounds in the background.
Campaigns are structured around the offer, customer path, conversion tracking, and a clear economic signal—not impressions alone.Turn strong customer experiences into visible proof, useful feedback, and repeat demand.
Edge creates policy-safe review requests, response standards, monitoring, and retention campaigns that strengthen trust before and after the first visit.Scale visibility and accountability without multiplying management chaos.
We establish central data, content, decision rights, and reporting while preserving the market-specific proof each location needs to convert.Built in the field
Edge was shaped inside the demands of a growing salon portfolio with company-owned and franchised locations, local markets, editors, partners, and accountable operating standards.
Location-specific websites and search strategies within one governed brand system.
Demand built around priority services such as pedicures, Builder Gel/BIAB, and Gel-X.
Mobile-first menus, booking paths, calls, directions, reviews, and local proof.
Editor workflows, page-level SEO controls, internal links, and reusable content standards.
Transparent service pricing
Start with the channel that matches the current constraint.
Launch the foundation once or keep the brand active with a managed monthly content system.
Choose organic search, one advertising platform, or both ad channels at their listed management fees.
Local search authority
Website rebuilds, new-location launches, and additional markets are scoped separately.
Facebook & Instagram advertising
Advertising spend and net-new photo or video production are not included.
Search & high-intent acquisition
Advertising spend, landing-page builds, and call-tracking subscriptions are separate.
Launch a modern, mobile-first website with the essential pages, conversion paths, local SEO structure, and launch setup included.
Conversion-focused, mobile-first website
Domain, hosting, paid third-party software, e-commerce fees, custom photography, extensive integrations, and larger service or location libraries are scoped separately.
Focused extensions
These can support any package without turning the engagement into an everything-at-once retainer.
Ongoing website updates, landing-page tests, seasonal offers, and conversion-path improvements after launch.
Discuss this add-on →Logo refinement, design templates, offer creative, and reusable visual standards for your team.
Discuss this add-on →A planned photo and short-form video production session for a stronger monthly content library.
Discuss this add-on →Pre-opening search presence, local pages, listings, reputation foundations, and launch campaigns.
Discuss this add-on →How the work runs
Technology accelerates analysis and production. Operators still own strategy, standards, consequences, and the final decision.
Map the market, customer path, competitors, data, and likely binding constraint.
Choose the smallest set of actions most likely to change a commercial signal.
Build the assets, campaigns, content, and operating workflows behind the plan.
Measure what moved, challenge the explanation, and scale only what earns expansion.
Straight answers
No. Element Nail Bar is our operator-tested proof environment, but the system is designed for local and multi-location service businesses.
Yes, when a focused engagement is the best solution. The audit confirms whether that service addresses the real constraint.
No. The fee covers management for one platform. Platform media spend is separate; both platforms are $1,798 per month before spend.
Free local visibility audit
Request a local visibility audit. We will frame the market, identify the highest-value next move, and recommend the lightest engagement that can solve it.